Increase Mobile Ad Revenue by Avoiding These 5 Common Mistakes

This is a guest post written by Richard O’Connell, Global Marketing Director for PapayaMobile and AppFlood. What we’ve learned from the thousands of Android developers that we’ve helped is that there is always a way to increase a developer’s revenue. Improvements to their mobile monetization strategy might be as complicated as A/B testing ad formats … Read more

LeadBolt Introduces App Walls for Better Monetization

I’ve been using LeadBolt (an in-app advertising network) for a few months now, with mixed results. The rich media content unlockers offered by LeadBolt are very effective, especially if you’re developing a game where the interstitial format makes sense (e.g. a blocking advert between levels). However, their banner advertising hasn’t been as effective for me, … Read more

How to make $250 a day (and get banned from the Android Market)

A few weeks ago I did something which, in retrospect, was probably rather stupid. But it was surprisingly successful while it lasted. As I wrote earlier, I’ve been using Google+ since the day after it was launched. I myself received an invite from a stranger who was offering invites publicly. For this reason, I’ve been … Read more

Received My First Payment From LeadBolt

A few people have asked whether LeadBolt is a reliable advertising network, and how quickly developers are paid. I’ve been using the network for a few months now, with very good results. Using the new app wall format, I’ve been getting an eCPM of $1.86. Here’s my first payment notification from December last year.  Yes, … Read more

LeadBolt

LeadBolt is one of the leading mobile advertising networks for Android. They provide a wide range of advertising formats, including banners, interstitials, content lockers, push notifications & home screen icons. In fact, I can’t think of any popular ad format which LeadBolt doesn’t offer! I’ve been using LeadBolt for several months now, on a few of … Read more

Hijack any Facebook account with Faceniff – Firesheep for Android

A hacker called Bartosz Ponurkiewicz has released a simple Android app called Faceniff (Facebook + Sniff), which allows you to hijack the Facebook profile of anyone on same wireless network as you. Think Firesheep, but running on something you can slip in your pocket and carry anywhere. Oh, and it’s “for educational use only”  😉 Understand? … Read more

New Android SDK Tools and ADT Revision 17

The Android Developers blog just announced an update for the Android SDK Tools and ADB. This new release, version 17, brings many improvements to the build process. Here are some of my favourite new features: Added check for Android API calls that require a version of Android higher than the minimum supported version. This will save … Read more

Protecting from Cyber Attackers

Cyber attackers are constantly looking for new ways to gain access to networks. They target servers that run old and poorly-maintained software on purpose. So it’s quite unlikely that hackers will stop looking for opportunities to break into networks. However, they are finding that certain technologies, like the use of firewalls and intrusion prevention systems … Read more

Android Income Report #8 (November 2011)

Overview In my October report, I described how this one simple app turned into an overnight success. Fake iPhone 4S brought in over $700 in October alone, helping to bring my total earnings for that month over the nominal target of $1000. In November, these already fantastic results improved in every way. Total Active Installs … Read more